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Lucas Lagoons has rapidly become a household name when it comes to resort style pools. We go one on one with owner / founder, Lucas Congdon. Stainless Steel Lamp

One on One With Lucas Congdon of Lucas Lagoons - PoolMagazine.com - Get The Latest Pool News

Recently, Pool Magazine had the opportunity to chat with Lucas Congdon, owner and founder of Lucas Lagoons, a company that specializes in the design and construction of luxury pools and outdoor living spaces. Congdon is also known for his role as the star of the hit TV show Insane Pools, airing on Animal Planet, the DIY Network, and Discovery+.

Congdon started Lucas Lagoons in 2002, with the goal of creating one-of-a-kind outdoor living spaces for his clients. Over the years, the company has grown in size and reputation, with Congdon and his team designing and building some of the most extravagant and unique swimming pools and outdoor spaces in the country.

In 2015, Congdon was approached by the Animal Planet network about starring in a new TV show that would showcase his work at Lucas Lagoons. The show, titled “Insane Pools: Off The Deep End”, quickly became a hit, with Congdon and his team traveling all over the country to design and build some of the most amazing and over-the-top swimming pools imaginable.

What sets Insane Pools apart from other home improvement shows is the sheer scale and creativity of the projects that Congdon and his team Lucas Lagoons got to take on. From pools with waterfalls and slides to outdoor kitchens and living spaces, there is no limit to what Congdon and his team can do. Take a deeper dive with us as we go one on one with Lucas Congdon, owner and founder of Lucas Lagoons.

LC (Lucas Congdon): “Yeah, that’s how it feels. Wherever I go, there are always people excited to see me or sometimes I get, where do I know you from? And then I know right away, like. I don’t know them. They’re a fan of the show and it’s flattering. It’s pretty cool. “

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“Sometimes it’s one of those awkward moments where you’re like running to catch a flight you’re late for and someone stops you. You don’t want to be rude, so you try to make the time. But yeah, it’s pretty cool to just be able to share my passion and have people recognize that. And it’s obviously really hard to kind of start a company and let people know what you’re about and Insane Pools really helps show people what we’re about and that’s quality and fun and building one-of-a-kind pieces of art you can swim in.”

LC: “Well, it’s kind of funny when you’re younger. It’s hard to know what you want to do when you grow up. I always loved the video camera. My aunt and uncle were the first in the family to have a video camera and every time they had it on and jump in front of it and act goofy and do silly stuff. When I started to college, I didn’t know whether I wanted to do like, landscape architecture or film. I got bored with school and just jumped into creating things. It’s cool because both passions ended up coming together. It wasn’t like I had this all planned out. One thing led to another. I just always made videos and loved sharing what I was up to and through YouTube. That’s how it kind of all got kicked off.”

LC: “Well, I remember back to there was one winter there in Vermont where I was working for my mom doing stone work, and every morning it was like an hour drive to this beautiful home on Lake Champlain, but it was the winter, so we’d have to brush all the snow off the rocks before we started working. My fingers were so cold, and I remember right then and there thinking, I got to find another place to work. Shortly after that, I did a tour around the US with my girlfriend at the time and tried to find a place to move to so I could work year-round. We were kind of torn between California and Florida, but I was a young kid without any money, and California is pretty expensive. So I decided, you know what? Seems like there are the same opportunities in Florida, and it’s a lot cheaper to live there. So we chose Florida. After that kind of one thing led to another, I started doing tree work and some landscaping and then got into some water features. Finally, I had a client that said they wanted to remodel their pool.” LC: “I knew nothing about pools, but I knew if I did some beautiful rock work like I did growing up in Vermont, around the swimming pool, it would look beautiful. I also had met Crash, who has been on the TV show and with me from the beginning. He had done some pool tile coping, and some remodels. He knew a little bit about it, and I knew about the rock work. So we did our first pool remodel and it came out beautiful. The rest is history. I realized that’s what I love to do and I found my passion. I changed my business name from Earthworks to Lucas Lagoons and said, ‘This is what I want to do’.” I want to build lagoon-style pools, and just kind of took off from there in 2003.”

LC: “Yeah, it’s hard to keep them all straight. I have a list of some of the most recent awards, but they’re all just so unique and different. And when I first started out, we took the time to submit for a lot of awards. We won within the first couple of years almost 40 awards. Then I got so busy with the show, I didn’t submit Lucas Lagoons for awards for years. Just recently we’ve had some time to start submitting again and it was just awesome to get such great feedback from FSPA and then we also won a Pinnacle Award. It’s just been awesome.”

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“Each job is just so uniquely different. We’ve been doing some modern designs, just to show that we’re well rounded and getting awards for those as well. Lucas Lagoons isn’t a one-trick pony. Not only can we do beautiful designs with a lagoon-style pool, but also if someone wants a more fine modern look. We’ve been having fun exploring that style as well and just really enjoy it. We’re always reinventing the wheel and that’s what keeps me interested in doing what we do.”

LC: “We got really, really, lucky. We had our YouTube channel and people were finding us through that. Then we had, I guess for lack of better words, just kind of like a talent scout who was looking on YouTube for ideas for a new show and saw what we were doing. He made a sizzle reel and pitched it to a few different networks. The first round nothing happened. The second round was drawn out and was like this multi-year process. So it was really like gut wrenching. You think you’re going to have a show, then you don’t have a show. That kind of back and forth. After a while, I stopped telling people Lucas Lagoons was going to have a show because it was just taking so long, they thought I was just making it up.” “I just figured I’d just put it out of my mind and whatever was meant to be, was meant to be. Luckily ‘Insane Pools’ all came together and it was definitely a much bigger and harder challenge to do the show than I ever thought it would be. In the end though, well worth it. It really got our name out there and we’re obviously very proud of the show and the pools we did. I can say one thing, it was definitely a huge challenge to try to film the show and still be able to run a business at the same time. Yeah, lots of challenges.”

LC: “Everyone thinks that just because you’re on TV, you’re just rich and made of money. That’s the thing with reality TV, they don’t pay you hardly anything because they know that it’s an opportunity for you. So you don’t really get paid much from the show. The clients know you’re going to get advertising for it, so they want a discount and they want something special. A lot of people have seen Extreme Home Makeover where they do things for free. There’s kind of that mentality that maybe they’ll get something for free if they reach out to the show.”

“Here I am, just a small pool business – Lucas Lagoons. I’m a self-started guy, and everyone’s kind of trying to get a deal and I’m just trying to make a living and stay afloat. Back then, I wasn’t famous, so we had small budgets. I knew this was my one shot to show the world what we could do. No matter what budget I got from my clients, I pushed it as far as I could. We gave it all we had and we put our own money and efforts and tried to get deals where we could and tried to make a million dollar look for a couple of hundred thousand dollars. It was definitely very difficult.” “The first season was really tough because they put low budgets on the pool. I built something worth five times what I was paid. That was season one, I think that was seven years ago now. Obviously with inflation things have gone up. So people see that first season, they think for $150,000, I can build them the pool they saw on TV. Now, that’s our average design fee just to develop these types of massive projects we’re doing. So a lot has changed.”

LC: “I think just being able to connect with so many people that I wouldn’t have connected with before the show, whether it’s homeowners or other people in the industry or kids that have been inspired to be creative and want to work with their hands. These days so many kids are just kind of stuck on devices and disconnected from this kind of hard work and art. So it’s been really cool. Kids have sent me videos of them building their own little ponds in the backyard, or making Lego pools or hand drawings of pools. Just so much fan mail. It’s really cool. I love that I’m inspiring the next generation to be creative and work hard, that’s really rewarding.”

LC: “On our projects these days, a smaller project starts at around half a million, our average jobs are around a million. We have jobs approaching 10 million. It’s very expensive these days with inflation and just the labor force to build. If someone doesn’t have a huge budget, I would recommend looking into some other options.”

“There are so many different ways of building a pool, right? I mean, if they’re looking for amenities around a pool, you could do a vinyl liner pool or a fiberglass pool and then just do like a nice covered outdoor kitchen hangout area just to have water to jump in and swim in. My first pool experience was an above-ground circular pool my aunt and uncle had, and we used to love playing Marco Polo in that thing as a kid.”

“It’s so easy for people to reach for the moon, but really it doesn’t take something huge and elaborate to be fun. For example, in the beginning, before we had the big budgets, we’d take an old pool and instead of building these massive footers and using pilings to hold up the weight of massive rocks, we would just add use a pond liner and lip it over the edge of the pool and use smaller rocks and build a beautiful waterfall. We’d cut out some planters in the deck, add some lighting. There’s lots of things you can do if you have the ability or the willpower, whether you can do it yourself or find some people to help you.

“My first pool remodel was $35,000, and it was beautiful. Our most expensive project to date is 10 million. So I built everything from $35,000 to $10 million, and no matter what the budget was, in the end, everyone was always just like, this is more beautiful than I could have ever imagined. I think putting as much care and passion into it, that’s really all it takes. Take whatever budget you have and make it as beautiful as you can make it.”

LC: “Yeah, there was nobody doing what I wanted to do and I mean nobody. I tried to find people to learn from, and there was just really no one in my area doing it. I had to get little bits and pieces of information from whoever I could ask. Really, kind of the one thing for me is I can visualize what I want to do and figure out how to make it, I guess that’s my gift. That part always came easy to me. I didn’t think it was really that big a deal. Then again, I guess there are things that I think are just so hard that are easy for other people. I guess if it’s your gift, it just kind of comes naturally. “

“I was always creative, though. I grew up without TV and living off the land and would always just make things. My dad was a furniture maker, so he worked and had a shop at home. I had access to all of that so as a kid, I’d play in the shop and build things.” “I didn’t imagine I’d be this successful. It definitely wasn’t overnight. I mean, I started in 2003. It’s 2023 here. So 20 years of just, you know, a lot of stress and hard work and ups and downs. You know something though, at the end of the day, I can’t imagine doing anything else.”

LC: “We’ve been trying to figure out how we can pull that off. Right now, we just have so many projects in so many different states. And Florida is a massive state. I mean, if you go from Key West to Tallahassee, it’s almost 12 hours of driving. So we have a huge area to cover. I’d love to find a way to do it. As of right now, we don’t have anything in the works but we are self-producing some episodes on YouTube again, because that’s manageable and are compiling lots of footage of all our projects. We’re saving that up and trying to find a formula or format where we can actually have a couple of full-length episodes ready to release. We’re just trying to figure out whether we can get that on Insane Pools as maybe like a special they want to run.”

LC: “So I went out to Vegas and met the company and they have a cool product. I’ve been trying to find other more affordable options for people. I thought, put a shipping container pool in the backyard and maybe do like a little pool house or cabana. It’s a nice backyard for a reasonable price and they’re pretty cool. It’s just hard to permit them. In areas where you want to fit one, you have to crane it back there. So not as big of a success with that as I was hoping. Definitely some challenges. I still think it could be a cool option for some people.”

LC: “I think what I’d like to do is kind of get my construction company really ironed out, doing the big projects I really love, and I do a lot of consulting and traveling. As we iron out the business, that’s kind of what I want to go after, coming up with not only the multimillion-dollar pools, but really cool, affordable backyards as well. I feel like no matter what people’s income is, they all deserve a beautiful backyard. Everyone wants the same thing. They want a place to make memories with their friends and their family. It’d be really cool to help people find a path, no matter what their budget, to get a backyard they can enjoy.”

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LC: “We’re doing like 15 big jobs right now. It’s pretty nuts. I do a lot of traveling and consulting. I’ve been training and building other teams for the travel work. So my team is able to keep working here in Florida. Every day is different.”

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“Some days I’m traveling or flying or driving. Right now I’m assembling a big team to do a massive pool in Texas. They’re on 7,500 acres. It’s going to be the biggest pool of our career.

“It’s going to be a huge, massive pool that goes over a lower pool and between the two is a 3,000-square-foot grotto with a huge lazy river and just pretty much any feature you can imagine is on this pool. It’s going to be pretty intense to build.”

“Then we’re also designing and going to build our first full-on commercial pool for a resort in Pigeon Forge, Tennessee. It’s the Inn at Christmas Place and that’s going to be a Christmas-themed pool. We’re going to try to do a grotto-like an Igloo. We’re going to have some ice sculptures that are made out of acrylic.”

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“We’re going to have a lazy river island with like an old truck with a Christmas tree in it. But, you know without making it look cheesy because Christmas can be hard to design for but it’s such a fun, awesome holiday. How do you do a Christmas pool that’s not just super cheesy? It’s been a challenge but it’s looking super cool. So yeah we’ve got some fun things going on.”

Listen to our entire interview with Lucas Congdon on the Pool Magazine podcast.

Going Above & Beyond For Pool Customers

Editor in Chief of Pool Magazine - Joe Trusty is also CEO of PoolMarketing.com, the leading digital agency for the pool industry. An internet entrepreneur, software developer, author, and marketing professional with a long history in the pool industry. Joe oversees the writing and creative staff at Pool Magazine. To contact Joe Trusty email [email protected] or call (916) 467-9118 during normal business hours. For submissions, please send your message to [email protected]

Scott Payne knows a few things about making brand ambassadors out of his pool customers. As one of the leading pool builders in Pennsylvania, he says he considers it his personal priority to make sure that his customers are happy with the end product.

His company Scott Payne Custom Pools is a local fixture in Montgomeryville which is located roughly 40 minutes between Allentown and Philadelphia as the crow flies. Word-of-mouth referrals are important to the builder who says that when it comes to the backyard, his clients are looking for a firm that does it all.

“Over my career, I saw the disconnect with some of the companies I worked for in the industry. We set up the model of Scott Payne Custom Pools to be different. When you’re expecting a client who is spending a lot of money with you to GC their own project, that never ends well. So we vertically aligned with carpenters, landscapers, and hardscapers. We created a very good sub-base,” said Payne, “now most of that work is in-house for us. We employ Scott Payne Outdoors as our sister company and have four full-time carpenters in that company. We have landscape, hardscape and fencing in-house, with a landscape architect on staff. There’s a benefit to it, and the customers appreciate it. They want to write one check to one person,” said Payne.

Being that all-in-one solution for the homeowner means that quite often, Payne is handling every aspect of the backyard renovation. This goes for everything from the swimming pool, to the hardscaping, to the landscaping, to all of the carpentry that goes into building the various outdoor amenities his clients are looking for. “When clients call, they ask, ‘You do everything, right? Yes, ma’am. Good, that’s what we want.’ and it just reinforces the decision for them,” said Payne.

Payne said that being that one-stop shop is what his pool customers are looking for nine times out of ten. “I have a silly rule, and that is if someone asked me more than three times for something, I explore it just to see what it would take to become fluent in it,” said Payne, “for example, we do sports courts. Now we’re one of the top distributors on the East Coast for Versa Court. We do X Grass for putting greens. Now we do Danver outdoor door cabinetry. There’s just such a benefit to being that person and having all that in our back pocket. We’re a Generac dealer and do generators. Why? People ask for them or they had bad experiences with their existing contractor. They complained about it. So we got licensed. We’ll do 50 to 60 generators this year. It makes sense. We’re already there. We have an electrician there, and we have a gas guy there.”

For Payne, the path to becoming a top pool builder would mean educating himself on what he’d need to learn to make a difference in his own local market. That meant taking the time to take classes that would make him a better builder. “I made a promise when I started the company to forget everything I thought I knew,” said Payne, “I was taught things when I worked for a national builder who was very high volume. Everybody had the same sentiment and that was how it was always done. Their process never factored in if it was right or wrong or justified.”

“I developed a relationship with Kevin Ruddy from Omega Structures. And at the time he was entrenched in Genesis with Skip Phillips and Brian Van Bower. We had this amazing friendship and he kept telling me to come take a class,” explained Payne.

“I just thought it was such an oxymoron because everything that this company stood for was not what Genesis stood for. There was just no sense in doing it their way because it was going to benefit me, but it was never going to trickle down to my customer. Literally, I think the day that I started my company, I called Kevin Ruddy and I said, hey, I’m ready,” said Payne.

“He connected me with the office at Genesis. The first class I took was in October of 2015 in Baltimore, Maryland. It was a pool studio class at a Master Pools Guild event. So it’s a very nice hotel and I didn’t have a laptop. I did my pool studio on a desktop. I literally dragged my CPU down there with my monitor, my keyboard and my mouse. And I walked into class the first day and it just brought looks and laughter, but I set it up on a table where everybody set their laptops up, and that was it. I was hooked. And I’m very proud to say that I completed my SWD. 150 hours of education all over the country inside of two years,” explained Payne.

Payne said that getting that education was key for him simply because building pools in Pennsylvania can be difficult at times. That education often comes into play when it comes time to educate the customer about what is involved with building a pool. “I think the consistency of state, county, and township regulations do not exist in Pennsylvania. It’s a state where every township has its own set of rules. We build in probably 40 townships in a 75 miles square area. Each has different rules and regulations. I have a full-time person where all they do is handle permits. They expedite engineering, download and fill forms out. It’s all they do all day.”

Other than the permitting concerns are the restrictions that come with building an inground swimming pool. “Stormwater management has become very prevalent in the past ten years. In almost every township it could cost the customer an additional $5,000 to $15,000, depending on how big the devices are,” said Payne.

While the pandemic spurred a tremendous increase in outdoor living improvements, rising costs are also something Payne said he has to frequently contend with. “When it comes to price increases, there’s a sadness to it. I have to be honest, we had a base price pool that we sold all day, every day. Pre-Covid that base pool was $59,000. The base price of that pool today is $84,000. It’s at the identical margin and we’re not making a penny more on that pool,” said Payne, who said it’s his unfortunate duty to break the news about what pools cost these days.

It’s also incumbent upon him to educate consumers about the pool-building process. “The process is horrible. It’s like a hip replacement,” explained Payne, “the client says, ‘I don’t want to go to PT, I don’t want to be in a hospital, but I want to dance.’ So I’m going to come in, I’m going to tear your yard up for six weeks, six months, hopefully not six years, right? But you’re going to have that first party and you’re going to remember Scott Payne Custom Pools. That’s why I do this,” said Payne.

Making every customer happy is the goal, even when things go awry, said Payne. “I think I was in business about two years and I was called out on a job for a woman named Rachel. She gave me her budget and her wish list. The number she threw out was not going to get this done. I politely start to excuse myself and say, listen, you’re probably more of a vinyl pool client than a gunite pool construction. She gets upset and I listen to her. She says, ‘I went through this hard divorce, and want to build a swimming pool for my kids, you’re going to be the builder.”, said Payne.

“I pictured my mom with my sister and me, struggling. So I said, okay, you know what? That budget, can you stretch it? And she said, ‘Yeah, I can stretch it.’ And I said, okay, ‘I’m going to bend. You stretch, I bend and we’re going to do this together,'” said Payne.

The project, which was one of Payne’s first, had its inevitable hiccups. One Payne counts as a costly lesson in doing the right thing when it counts. A few weeks after starting construction of the pool, Payne would hear back from his customer with an urgent concern. “I think it has something to do with the pool she said,” explained Payne, “the toilets are all backed up and I think you hit the sewer line. I walk through her backyard, and I walk through the neighbor’s yard, and I walk another yard over and guess what I find? A sewer line that goes right through the middle of the pool. The sewer line is leaving the basement at about seven feet deep. It’s under the pool. My excavator more than likely nicked it. Gunite comes in and shoots over it and concrete just seeped into the pipe,” said Payne.

“There’s a Marriott around the corner. I get them a room, and call my excavator,” said Payne, “I said, ‘can you do me a favor and bring the mini X and meet me at that job? He and I, over the next five or six hours dig down the front side of this pool to find the pipe. Sure enough, it’s broke.”

“We find the break. Now I have to make a decision, do I fix it or do I move it?”, said Payne, “The pool is parked on top of this pipe. I do the right thing. We dig all the way around the deep end of the pool and demo the equipment that was already set. We connect it, if you can imagine, like a question mark to the other side to the lateral going three yards down. We dig the hole, plumb it, put in cleanouts and get it inspected and backfilled. We reset the equipment, which is now junk. We redo all the plumbing, paid for that twice. We tiled, coped, and put the deck on the pool while still completing it in 28 days. It cost me $8,500 for that mistake but that story sticks out to me as a win, as setting the expectation at that point that we’re going to do things the right way, because it’s not about money. It’s about integrity.”

When Erik Eikevik first started out in the pool industry, the pool construction market was already changing from the one he knew as a child. By the time Eikevik joined the family business, building a swimming pool in South Florida had suddenly become an entirely different proposition from the projects his grandfather built when he first started Ike’s Carter Pools back in 1949.

“I always wanted to work for my dad and build pools. My mom showed me a drawing that I did in crayon when I was a kid. It was me drawing a swimming pool and it said, ‘Daddy, I’m going to build this one day,'” said Eikevik.

By the time he was in fifth grade, he had already been functioning as a gopher on the job sites. “That summer I did my first pool prep,” said Eikevik, “I used to leave school early and go work on pools while my friends were still taking classes. Basically, I’ve worked in every phase of pool construction my entire life.”

“My dad designed pools, he built them and was considered one of the better designers in South Florida,” said Eikevik, “back then pools were very basic so there was only so much you could do design-wise. Back in the day pools were very templated. You had a box of templates you would use to draw swimming pools in by hand. A lot of the pools were very similar, especially in Florida. The cookie-cutter production pools that were built out here were just constantly the same thing, and that drove me crazy.”

“If I’m drawing a pool, even if it’s a small pool, we have to have something on it that’s different and cool. I won’t have that special feeling inside unless it’s got something unique going on that’s a little different for me. What kind of really keeps me going and makes me love what I do, is that I want to try to do things that are different. That’s the crazy side of me that wants to do the custom stuff which is not easy and can have all the headaches,” said Eikevik.

The days of cutter-cutter swimming pools are a thing of the past in South Florida claims Eikevik. The perception of what the outdoor living area should look like has changed as well. “I’m in these neighborhoods and building these pools. These days what I hear is ‘I got to do our pool better than our neighbor. ‘ It’s become a big statement, especially with younger people with families. Their kids are going over to the neighbor’s house, and they’re hanging out there because the swimming pool in their backyard is so cool.”

“That was the first huge shift we saw in South Florida. We saw things like that coming out of World War II. If I showed you some of the first awards that we won in the 1960s in one of the original pool magazines from that era, it won awards simply because the pool had a curve in it which was unheard of back then,” explained Eikevik.

“When we first started out, the pools down here were built out where they’d pour a floor, and build it out of concrete blocks. The pool was very small and rectangular. In the late fifties and early sixties, he started doing gunite and shotcrete, when it first came to Florida. He started doing radius pools and things like kidney-shaped pools. They would win awards and it would have like an elevation where it would go down to a seawater canal, which is really big in South Florida,” said Eikevik.

Although much has changed about how swimming pools are built since the era when Eikevik’s grandfather built them, some things are still very much the same. “Back then it was a status symbol to own a pool,” explained Eikevik, “I think it’s even bigger now. While you don’t have to be one of the elite to own a pool, it’s still definitely a big symbol particularly down in South Florida and I think in many other places of the country.”

Eikevik said he feels that a goal of keeping up with the Joneses is one that has permeated throughout the years in South Florida. “Every customer these days is like, ‘Well, they had that on their pool, we’ve got to do that’, I literally have people who have gone to another customers house on a pool tour and say, ‘I want ours to be better than theirs’, so there’s definitely that sense that everyone’s trying to one-up each other in the backyard,” said Eikevik.

“The pandemic just blew that up and put it on steroids. Like, we already had a fire that was burning for years, and Covid came and poured gasoline on it that caused some type of explosion. Suddenly everyone had to have the best pool and the best backyard,” said Eikevik.

“In the northeast, most people are going to have a vinyl liner pool and you have to be doing pretty well to even have one in your backyard. It’s a massive luxury in those areas like New York, Boston, or Philadelphia,” said Eikevik, “they all have this yearning to move to Florida and a big reason is that everyone’s got a pool. It’s like as soon as you move down here, you get a swimming pool and you’re doing better than everyone else already. It’s one of the reasons so many people move here because they want to have a big beautiful yard with a swimming pool.”

“We always used to think that people only come down to retire in Florida, that has all changed. You can live down here now and work remotely from your computer. That’s probably why we’re seeing more younger families in South Florida than we ever have before. They want that whole entire experience,” said Eikevik.

Although building an inground pool may be cheaper in Florida, the process may not be as unencumbered as one may think. “If you’ve ever taken a Brian Van Bower GENESIS Class, you’d know one of the things we joke about are the Florida building codes,” explained Eikevik, “we have some of the strictest building codes in the country. People get down here and they realize we go off the Florida Building Code, not the International Building Code. There are very strict things you have to do to build a pool down in Florida. I tell people what’s involved and they’re like ‘are you serious’, with all the barrier codes and main drains and things like that. That’s why when you get to the luxury pools it becomes harder to do everything.”

The features and amenities that South Florida homeowners are requesting have certainly changed as well over the years. These days Eikevik says a major feature that homeowners are looking for is an oversized tanning ledge which has become near ubiquitous in Florida.

“Every pool, big or small is going to have that Baja Shelf, as they call it on the west coast, or Sun Shelf as we call it out here. I tell people you are literally losing value on your home if you opt not to build one. Anyone that buys your home will be expecting to see one in the pool because they’re that common now, they’re everywhere,” explained Eikevik.

“I knew from a business perspective, but I didn’t realize how important they were until I started seeing my own kids who are five and two in the pool. I was just like, wow, this is such a big, pivotal thing,” said Eikevik.

“The biggest thing is just making sure you have the right size. When you’re talking about big pool states like Florida, California, and Texas,” explained Eikevik, “there are these companies that will build a shelf that’s 9×9 or something like that. You need to have something that’s like 12×6 or 12×9 so you can have a section for your ledge loungers or your pool chairs and a section for the kids to get in and out of the pool.”

The needs and wants of South Florida homeowners may have changed over time, but one thing is for certain; given that Florida has the highest percentage of pool owners by population, owning a swimming pool will forever remain a goal for most, regardless of what type they ultimately wind up building.

Listen to our entire conversation with Erik “IKE” Eikevik of Ike’s Carter Pools on the Pool Magazine Podcast.

Featured Photo Credit: Jimi Smith Photography

As we move well into the 2020’s era of outdoor living design, customers value a more modern design aesthetic in the backyard. Pool design trends are changing rapidly. Homeowners put a premium on a well-designed and contemporary outdoor living area. Moreover, they’re looking for ways to be able to utilize the backyard as a multi-purpose space for entertaining.

To speak more on the subject of what today’s homeowners want, we reached out to up-and-coming custom pool builder Kelly O’Leary of OLeary Pools & Design in Houston, TX. In a very traditional market known for freeform lagoon-style pools, O’Leary says that today’s homeowners in Houston are looking for something else. Consequently, he’s noticed a trend emerging as a growing number of homeowners have begun looking for designs that complement the aesthetic of their modern home and lifestyle.

“We’re shifting away from those traditional kidney bean-shaped pools with rock grotto waterfalls that have been more predominant in this area. Those are just done over and over again,” said O’Leary, who is working with clients willing to push the envelope.

“We started to really get clients that were more accepting of contemporary designs and things they haven’t seen before and it began to evolve,” said O’Leary, “you’ve seen it in a lot of the industry. Social media is helping propel that. We see things now at the speed of light. The design changes and trends shift really quick.”

Furthermore, he suggested that professionals monitor places like Instagram and Pinterest in order to stay in touch with modern design trends. “If we’re not always thinking about what’s next and what’s new we’ll get stuck in a rut repeating the same design and have various clients with the same exact pool.”

Some of the more modern and contemporary pool designs featuring infinity edges with weir walls simply aren’t found very often in Houston. The topography of the city itself is very flat so builders look for other creative ways to incorporate sophisticated elements into their designs.

Modern touches like perimeter overflows and raised infinity edges make the pool appear like a sheet of glass. It’s those types of contemporary aesthetics that are a 180-degree approach from the predominantly lagoon-style pools found in many high-end homes throughout Houston.

Many of the contemporary design aesthetics featuring modern shaped geometry can already be found throughout California and Florida. That these pool design trends have been slow to catch on in places like Houston is something that has begun to change says O’Leary.

“It’s been a learning curve to be able to push new things. Over the past few years, we still have clients that say ‘we love that but not for this market’ or ‘that’s beautiful but may not be right for Houston’.

Austin is a good example, there are some great landscape architectural firms and pool builders there doing really modern things. The architecture of the homes there is very modern and we’re beginning to see that start to bleed into our market here in Houston.”

“Introducing that to this market is a double-edged sword though,” said O’Leary. Much of the architecture in Houston leans toward more traditional Farmhouse, Ranch, Tudor, and Craftsman-style homes. Consequently, finding modern design trends that best suit those style homes and backyards can present a challenge. This is particularly true with homeowners looking to incorporate elements that don’t necessarily suit their outdoor living environment.

“We come across that in the design sometimes, all the details and materials are thought through. Then they begin to change and add things. Once all of their design changes are made it can begin to resemble the yard from ‘My Big Fat Greek Wedding‘,” said O’Leary, who told us a story of run-away change orders during the materials selections phase of pool construction. This contributed to a customer submarining their own design with superfluous elements that detracted away from the intended design.

It is something O’Leary has learned how to avoid from happening. Preselecting and limiting the available options on the menu gives clients less to consider. Given too many design choices, customers can easily mix and match elements that don’t necessarily cohesively gel together.

Introducing modern and contemporary themes seems a question of striking the right balance. Still, O’Leary has become adept at designing backyards that are bringing in contemporary elements that still find a congruent harmony in Houston’s more traditional-style homes.

Drawing inspiration from other designers and well-known landscape architects has continuously helped O’Leary up the bar in terms of the backyards he is building. Collaborating with elites like Randy Angell seems to be the next evolution in the up-and-comers path.

“Being able to work with him is very exciting because he’s one of the best at what he does,” said O’Leary, “it’s quite a bit different because we don’t typically get large master plan projects on that scale.”

Although he envisions more collaborations such as that in the future, Kelly O’Leary is still making a name for himself in a market inundated with high-end pool builders. He has begun to distinguish himself by working with high-end materials and larger custom luxury pool projects.

Stepping outside his comfort zone and taking on more custom work is also helping distinguish him in the eyes of his peers in the industry. On a recent project that caught our eye, he brought in Mosaicist, Ray Corral to design and install a glass mosaic tile interior finish. Certainly, his work has begun to hit the stride most builders take decades to achieve. It’s making Kelly O’Leary one to watch.

Listen to our entire conversation about Pool Design Trends with Kelly O’Leary on the Pool Magazine Podcast.

Photo Credit: Jimi Smith Photography Pool Builder: OLeary Pools & Design

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